MARTIN RESORTS

Martin Resorts owns and operates a collection of boutique hotels on California’s central coast. Their mission is to promote a contagious spirit of hospitality enriching the lives of their employees, guests, and community, one experience at a time. Properties include Pismo Lighthouse Suites, Shore Cliff Hotel, Avila Lighthouse Suites, The Paso Robles Inn, and The Piccolo.

Over the last couple of years, I have gotten to work closely with the marketing team at Martin Resorts to develop various digital and print campaigns, brand guidelines, and more.


Art Direction, Brand Identity, Digital, Print, and Photography


CASE STUDY:

Digital Campaigns

I’ve worked on dozens of digital campaigns for Martin Resorts over the years. Everything from email campaigns to digital flipbooks. Whether it was highlighting exclusive offers, showcasing local experiences, or keeping guests in the loop with personalized updates, we did it all.


Art Direction, Email graphics, Digital Flipbook Design, Photography


CASE STUDY:

Meet The Makers Campaign

The Piccolo, Martin Resorts’ newest hotel, is committed to giving guests an experience that’s true to the spirit of Paso Robles—and they worked from the ground up with the area’s best local craftsmen to deliver on that promise. From custom-crafted chandeliers to handmade dressers and nightstands, every detail was hand-selected to enhance the local flavor of this new hotel in Paso Robles, California

To complement the local craftsmanship the marketing team at Martin Resorts and I put together a campaign titled “Meet The Makers” that profiles each local craftsman through touches like an in-room postcard, hallway artwork, social posts, and more.


Art Direction, Editorial Copy Writing, Photography, Digital, and Print Design